URBI

URBI Gitex 2022


credits

Project Director - Mikhail Bulgakov

Creative Director - Paul Shtyler

Creative Producer - Evgeny Zaozernykh

Producer - Alina Milaeva

Tech. Director - Nikolay Nifedov

Tech.Supervisor - Ivan Smirnov

We made this project for URBI - a platform with geospatial data, search tools and results designed for useful business efficiency. In addition, URBI creates maps and navigation for major cities and countries in the GCC region.
The client gave us full exposure in discovery and coming up with how to represent the global technology and startup group in discovery of the United Arab Emirates in Dubai - Gitex Global.
In a month, we expect 15 absolutely necessary 20-second full-cg metaphorical videos dedicated to one or another advantage of the URBI geo-platform. In addition, we designed the exhibition booth, which made it possible to implement a large cube-shaped LED screen with active emissions for export. Our team carried out technical, architectural and project supervision, we thought over the mechanics for working with potential clients and interested presentations at the stand during the exhibition.
During the 4 days of the exhibition, the URBI team signed 400 contracts with potential customers of the service. And our content continues on social media.