Develop a mobile installation concept announcing the Porsche
Connect service.
Create an interactive installation containing unique content that
demonstrates features of the service.
Create a mobile construction that would easily fit into different event
venues including Porsche dealerships.
Create an activation that works with the participation of promotional
staff as also independently, that is in a standalone mode.
Geography:
Moscow
Sochi
Saint Petersburg
Krasnodar
Production: BOSP GROUP
Solution:
The BOSP team designed and produced a relocatable
structure equipped with screens, server and acoustic system.
A special system of containers for storage and transportation of the structure has been
created.
An interactive presentation that demonstrates the service features at the interaction with
a guest has been developed
In order to increase the depth of immersion in virtual reality and demonstration
of the functions of Porsche Connect, a quest game has been developed that includes the
production of a POV (Point Of View) video.
